{"id":2451,"date":"2026-08-05T05:49:25","date_gmt":"2026-08-04T21:49:25","guid":{"rendered":"https:\/\/obagg.com\/index.php\/2026\/08\/05\/we-just-got-our-first-real-look-at-how-small-xs-ad-business-is\/"},"modified":"2026-08-05T05:49:25","modified_gmt":"2026-08-04T21:49:25","slug":"we-just-got-our-first-real-look-at-how-small-xs-ad-business-is","status":"publish","type":"post","link":"https:\/\/obagg.com\/index.php\/2026\/08\/05\/we-just-got-our-first-real-look-at-how-small-xs-ad-business-is\/","title":{"rendered":"We just got our first real look at how small X’s ad business is"},"content":{"rendered":"

Advertisers seem to be spending a whole lot less than they used to on the platform.<\/p>\n

<\/p>

Please credit: OBA Blog<\/a> » We just got our first real look at how small X’s ad business is<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Advertisers seem to be spending a whole lot less than they used to on the platform. Please credit: OBA Blog » We just got our first real look at how small X’s ad business is<\/p>\n","protected":false},"author":1,"featured_media":2452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-share"],"_links":{"self":[{"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/posts\/2451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/comments?post=2451"}],"version-history":[{"count":0,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/posts\/2451\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/media\/2452"}],"wp:attachment":[{"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/media?parent=2451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/categories?post=2451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obagg.com\/index.php\/wp-json\/wp\/v2\/tags?post=2451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}